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Reflector bags


The bag is more than just an accessory: it is a tool of everyday life, every woman knows. Recently men are also experiencing this more and more, with all the smartphones, tablets and increasingly larger portfolios they have to carry around. The bags are with us during our routines, they change shape, size and weight during the day, but they are always stuck to our side. Therefore, it is important that they are practical and functional to support our lifestyle. We for example, love to walk. We live in a great place: fresh air, clean, fragrant, little traffic, no smog, no light pollution. At night you can still breathe fresh air and watch the stars. But when you walk or ride your bike at night you must be careful and make yourself visible for motorists. The collision problem, unfortunately, is a serious one. In Europe each year around 1,600 pedestrians and cyclists die as a result of being hit by a car. This is the reason why we decided to fix a reflector on our bags. This is the classic door protector reflector and it is applied on the outer edge of the bag. A detail of functional value, which also contributes to the originality of our creations because ... we were the first to use it! And think, the idea has been appreciated by Vogue.



Does a reflector on the bag really increase a pedestrian's safety? Clearly, without the due attention by motorists and a great prudence of pedestrians the reflector is not enough, but it helps for sure. The night visibility greatly varies depending on the type of light and the presence – or absence – of a reflector element. Look at the infographic on the side. At night with the headlights on full beam: we can see objects and people in a range of about 150 metres, but if they are equipped with reflectors, we can already spot them from 300-meter distance. With the dipped headlights, instead, night visibility is very low and it's hard to realise the presence of a person on the road from further than 50 metres. With a reflector, the visibility range raises up to 100 metres. Considering the reaction and braking times, these differences can be decisive. Just think about it when you walk.


Beautiful and functional bags, designed to walk with you in everyday life.


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